Don’t Miss the Audiobook Boat!

icons-847264_1280Audiobooks … Yeah, I know you’ve heard of them. Who Hasn’t? Right now is probably the best time for traditional authors and non-traditional authors (yes, you indies) to get their books into audio. Why? Let’s talk for one moment about the leading dealer in audiobooks: Audible. If you haven’t heard of them, I know you’ve heard of their daddy company Amazon. Oh, yeah, that guy. Audible is sinking tons of cash into promoting not only the ability to listen to books rather than read them, but they are also sporting their super-cool technology Whispersync, which allows readers to switch between reading and listening Kindle books with the tap of a button. You should try it. It’s pretty neat-o. Listeners of audiobooks are a completely different market of people than those that only read books. If Audible and Amazon are pushing to build that market, you might now be asking, how do I get in on it? Here’s the buzz …

Amazon is leading the way for indie authors to bring their books to the world in more ways than one. They have KDP for publishing eBooks, Createspace for publishing paperback, and they also have a platform for audiobooks. Its name: ACX. Now you’ve probably seen me post on them before. If not here’s the link. Go check it out. Don’t worry I’ll wait … ready to go on? Good. Without sounding too much like a commercial (ACX is not paying me—although they should) this is the easiest, most affordable, and in my opinion—the best way to publish an audiobook. There are even options for you to publish your audiobook without spending a nickel. How? Two ways: narrate the book yourself or offer a split royalty with a narrator of your choice. For me I jumped on split royalty and scored some of the best talents out there. Don’t believe me? Take a listen. Don’t worry I’ll wait…Pretty good, right? The other option ACX offers is paying your narrator to produce your book up front. You both agree on the price and you pay them by the finished hour. Most narrators charge $100+ per hour. Let’s do some math. An 80,000 work book is roughly 8 hours in length. So if your narrator charges $100 per finished hour that only $800 you pay them for the recording of your book. Not too bad when you will be getting 100% of the royalties earned off the audiobook.

So what if you are a traditional author and you want an audiobook? Look into your contract, did you sign away your audio rights when you agreed to go with that publisher? If so, talk to them about releasing an audiobook. Let them know about the big push for people to listen. If you still have those rights, USE THEM! Authors need to get their books on to as many platforms as they can. Why? Because it creates more streams of income for you. He more streams the wider your river and the fatter your wallet. If you are one of those brave souls going indie than hike up your publishing pantaloons and get planning your audiobook. You’ll thank me later. No you haven’t missed the boat. It’s still waiting for you to get on. Once you do, you’ll love the view and you’ll enjoy the ride. There’s something otherworldly about listening to your own audiobook. It brings it to life in so many ways. So get on it!

Mikey Brooks

About Mikey Brooks

Mikey Brooks is a small child masquerading as an adult. On occasion you’ll catch him dancing the funky chicken, singing like a banshee, and pretending to have never grown up. He is an award winning author of the middle-grade fantasy adventure series The Dream Keeper Chronicles. His other middle-grade books include: The Gates of Atlantis: Battle for Acropolis and The Stone of Valhalla. His picture books include the best-selling ABC Adventures: Magical Creatures, Trouble with Bernie, and Bean’s Dragons. Mikey has a BS degree in English from Utah State University and works fulltime as a freelance illustrator, cover designer, and author. His art can be seen in many forms from picture books to full room murals. He loves to daydream with his three daughters and explore the worlds that only the imagination of children can create. As a member of the Emblazoners, he is one of many authors devoted to ‘writing stories on the hearts of children’ (emblazoners.com). You can find more about him and his books at: www.insidemikeysworld.com.

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